Thursday, July 27, 2023

1928 Paris Auto Show

 

The Salon de l'Automobile is a biennial auto show in Paris. Held during October annually for a century, and then in even years for the last quarter century (Munich & Tokyo are the locations for odd years). It is the oldest, founded in 1898 and the most attended auto show in the world. It is important because of the debuts of new production automobiles and concept cars. The show was organized by Chambre Syndicale de l'Automobile at the time, but now is run by an association of international auto manufacturers.

For the 1928 show, 80 French automakers had displays compared to only 26 from America. It remains mostly French, but with fewer and fewer manufacturers in the world, individual manufacturers now have larger displays. 

I had wanted to write a unique article on the women involved with this particular salon, but although I have access to dozens of articles on the 1928 edition, I do not have access to the Bulletin Officiel de la 22e Chambre Syndicale Nationale l'Automobile Salon which would possibly provide me the info. (in French). Paget’s is the only one mentioning women.

The articles I found were often by representatives of American manufacturers saying nothing about the show except that their company was the best poised for a major sales increase in 1929.  I also found articles on cars with yellow chrome, colorful roofs, fenders, and brake drums. There were articles detailing the color schemes of many cabriolet limousines the French companies displayed, and articles on mechanical advances like four-wheel brakes & independent front suspension.

 

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